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I captured this image while heading down highway 2 between Edmonton and Red Deer. (I wasn't driving) At a high point on the west bank, this horse was just galloping along, outside the fence. I hoped it would stay here and not come down close to the road. It was a beautiful little moment. Embracing the Unknown: The Feeling of Uncertainty There's a weight to being in between. A feeling of temporary. Ambiguity. There's pressure to define the now, and I don't have the clear a

Marketing is a still like a relay race When I started my career writing radio commercials, the marketing world felt much more compartmentalized. Roles were narrow, specialized, and clear. Today, a marketing professional is expected to be a Swiss Army knife, balancing everything from data analytics to creative execution. Throughout my journey - from the fast-paced beauty industry and the rugged demands of the hardware world to the structured world of academia, I’ve watched the